Ben Legg
Ben Legg is a former COO of Google Europe, a three-time tech CEO and an engineer by training, who helps leaders and investors make sense of AI and act on it.
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Entrepreneurship
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Growth
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Leadership
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New Technology
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Sales & Marketing
At Google, as the COO of Europe, he wrote the hyperscaling blueprint for Search, YouTube and Google’s ads business that has become best practice across Silicon Valley today. His career spans the British Army as a Royal Engineers officer, including relieving the Siege of Sarajevo, then McKinsey, leading the turnaround of Coca-Cola India, and three private equity-backed tech CEO roles across Europe, the US and Asia.
Today, through his firm Digital People, Ben advises CEOs and boards on building agentic businesses, working hands-on with AI in a variety of ways. He also helps Wall Street investors understand what is really happening in Silicon Valley and what it means for technology company revenues and valuations. He builds with AI every day, running more than 60 AI agents inside his own firm, which has more than doubled his team’s productivity.
On stage he cuts through the hype to show what AI really is, where it is already changing business, and what leaders should do next. He is the author of the award-winning Marketing for CEOs, and has lived in nine countries and worked in more than 60.
What Ben Legg speaks about
Beyond the Hype: how to make your business agentic. What AI and agents actually are, what they can and cannot do, where they are already changing companies, and the step-by-step path to a more profitable, more productive agentic business. He explains real wins and real failures, ending with what to do on Monday.
Investing in an AI-enabled world. The Silicon Valley view for investors, founders and strategy teams: who wins and loses as AI becomes ubiquitous, where value is being created and destroyed, and what to look for in due diligence. Drawn from Ben’s ongoing work with Wall Street funds.
The Liquid Organisation: work, roles and functions when there are more bots than humans. How AI changes specific functions and professions, with recent versions for HR, finance, legal and professional services leaders.
Leading through AI-driven change. How leaders stay high performers and bring their teams with them, for leadership groups and conferences.
What clients say
“He translates major technology shifts into clear, actionable priorities, delivered with genuine energy.” Richard Barltrop, Director, CVC Capital Partners (portfolio event, 200+ C-suite leaders)
“If you want a speaker who can demystify technology and energise a leadership team to embrace AI, Ben is your man.” Mark Shraga, Chief Sales and Marketing Officer, Southern Communications Group
“The Q&A ran over time because investors did not want to stop asking.” Stefan Wattinger, Partner and Head of Investor Relations, Euler ILS Partners
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