Welcome to the first ever edition of

The Speaker’s Edge | Rhetorich Newsletter

To kick things off with relevance, we’re introducing a simple yet powerful framework for effective communication: The Three Whys.

The Three Why’s:

Before any great speech — or newsletter — ask yourself:

Why Now? Why Them? Why Me?

We’ll give it a go:

Why Now?

Communication is one of the most critical skills in today’s business world. Whether you’re leading a team or pitching ideas, your ability to connect and inspire others is key to success. That’s why we’re launching this newsletter — to help you sharpen your communication skills when they’re needed most.

Why You?

You’ve wisely shown interest in the power of communication, and we’re here to deliver relevant, actionable insights to satisfy your learning ambitions. This is your go-to resource for mastering the art of connection.

Why Us?

At MySpeaker Rhetorich, we combine the expertise of professional public speaking coaches with cutting-edge AI insights. With stories from real clients, the latest research, and practical strategies, we’re uniquely equipped to guide you on your communication journey.

Let’s embark on this journey together — because your voice matters, and we’re here to help it shine.

The MySpeaker Rhetorich Team

Planning a Relevant Speech?

Start with the Three Why’s:

Tips to Ensure Relevance:

Tip #1

In order to understand who it is you’re talking to, try to figure out what holds these people together. It might be obvious for example working in the same team or organization, but usually there’s more to it. Push yourself to understand your audience and what’s important to them.

Tip #2

In order to answer, ask. A simple trick to clarify your personal relevance to a group – just straight out ask them: Why me?

Tip #3

Create a mini-story that seamlessly combines the Why Now, Why Them, and Why Me into a cohesive opening. This approach not only sets the stage but also hooks the audience emotionally. For this, you can use the “Situation-Problem-Solution” framework:

Situation (Why Now): Paint the current landscape they face.

Problem (Why Them): Explain why they are the ones uniquely positioned to solve it.

Solution (Why Me): Show how your expertise will help them navigate it.